Dubai Hosts Retail Pro University’s SYSxpo Training

 

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Graduates of the 2017 SYSxpo event in Dubai. 

 

The third stop for this year’s SYSxpo global training tour was Dubai, UAE, where attendees from Retail Pro Business Partners in the Middle East region got an in-depth view of the latest version of Retail Pro Prism.

SYSxpo is a six-day, hands-on training providing technicians with practical knowledge for deploying, supporting, and servicing Retail Pro Prism. The course covers basic installation and troubleshooting as well as Retail Pro Prism’s core features and functionality. Also included are introductions to some of the newest features like the Promotions module, which continues to generate great interest at each of the locations visited so far.

The training was facilitated by Ket Venethongkham, Director of Retail Pro University. “The students attending SYSxpo in Dubai not only had the opportunity to get some very practical hands-on experience, but they also had the opportunity to see Retail Pro Prism working in a large retail environment,” said Venethongkham. “It really reinforces how flexible and robust Retail Pro Prism is when you see firsthand how effectively it is able to handle all aspects of retail store operations.”

 

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Students learning about Retail Pro Prism during the SYSxpo event in Dubai

 

Students were also given an inside look at more advanced topics like:

  • Deploying Retail Pro Prism under different configurations, including the cloud
  • Leveraging REST and communications API for Retail Pro Prism plug-in development
  • Customizing the client-side user interface
  • Setting up and using the new Promotions module

Attending the Dubai conference were representatives from almost every business partner in the region including Crystal Mind, Diamond Soft, Inditech Middle East, Insight Consultancy Services, PricePoint, Retail Technology SA, and System Plus. Also in attendance was a new partner from Ghana, Cortex Ghana. Qwikcilver, a development partner for Retail Pro, was also represented.

Al Futtaim, one of Retail Pro International’s largest customers in the region, was one of many customers who attended SYSxpo. Al Futtaim also arranged for a tour of Robinsons, a luxury department store located in Festival City, Dubai. Students had a chance to see Retail Pro Prism in action at this location, which was a recent Retail Pro Prism deployment.

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SYSxpo attendees had the opportunity to view Retail Pro Prism in action at Robinsons.

 

At the end of the six-day SYSxpo class, each participant received two Retail Pro certifications: Retail Pro Prism Systems Engineer (RPPSE) and Retail Pro Prism Applications Expert (RPPAE). Attending one of the five SYSxpo events in 2017 is the only way to obtain Retail Pro Prism certification at this time. The cost of certification is included in the session registration fees.

Additionally, technicians who need to renew their Retail Pro 9 certifications can do so at the event for no additional charge.

After the six-day training, some students stayed on for a 2-day workshop on Retail Pro Decisions, the new multi-source visual analytics module for Retail Pro. Retail Pro Decisions leverages Targit methodology, foundational analytics engine used by over 5,500 companies in 60 countries. This training was led by Danilo Rufino, Market Strategy Manager for Targit. The goal of this workshop was to introduce partners to Retail Pro Decisions and provide best practices for demonstrating and selling the solution.

 

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Danilo Rufino (seated, right) demonstrates Retail Pro Decisions for students at the 2-day Retail Pro Decisions workshop following SYSxpo in Dubai.

 

The next stop on the global SYSxpo training tour is in sunny California from October 23rd to the 28th. The final session is scheduled for London from November 13th to November 18th.

Additionally, a five-day Retail Pro Decisions certification class will be held from October 17 to October 21 at Retail Pro headquarters in Folsom, California.

To get on the registration list, email training@retailpro.comwith your name, email address, and class location preference. Registration fees vary by class.

 

 

Retail Pro University Visits Bangkok for Global SYSxpo Training Tour

 

The 2017 SYSxpo Retail Pro Prism training tour continues in September with a week-long workshop at the InterContinental in Bangkok, Thailand. Open to all IT staff servicing Retail Pro Prism, the event was populated by technicians from Retail Pro Business Partner companies supporting Retail Pro users in the Asia Pacific regions.

Led by Retail Pro University Director, Ket Venethongkham, this hands-on training was the second of five events hosted in key metropolitan areas around the world. The third training event is happening this week in Dubai.

“It’s been wonderful getting to know our partner employees one-on-one,” Venethongkham said. “These are the people that work with Retail Pro Prism day-in and day-out and need to get deep into the technical details. I’m glad we can offer a class that caters specifically to them. We’ve had a lot of fun and many great discussions.”

20 technicians from Retail Pro partners throughout the Asia Pacific region attended the event, including RES Malaysia, Insight Consultancy, Adasoft, Genie Technologies, and Changyi Information Technologies, among others.

 

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SYSxpo is designed to equip technicians to operate and support new features in recently released versions of the HTML-based Retail Pro Prism enterprise POS. Students are particularly interested in the live Skype Q & A session with senior Retail Pro Developers located at Retail Pro International headquarters in California.

The class equips technicians working directly with Retail Pro Prism to successfully install and troubleshoot the software. It also covers core features and functionality Retail Pro Prism, including new features like the powerful Promotions module, which continues to generate great interest. Technicians also gain deeper skill in more advanced topics like:

  • Configuration options for Retail Pro Prism deployment
  • How to host Retail Pro Prism in the cloud
  • Retail Pro Prism plug-in development
  • Leveraging the REST and communications API
  • Customizing the client-side user interface
  • How to build complex promotions

 

Prism Class Agenda

 

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“We’re seeing tremendous support for Retail Pro Prism in the field,” Venethongkham said. “The technicians are bringing in their biggest retail challenges and want to take full advantage of what’s possible with Retail Pro Prism. I think they’re very happy with what they’re seeing.”

 

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At the end of the six-day class, each participant received two Retail Pro certifications: Retail Pro Prism Systems Engineer (RPPSE) and Retail Pro Prism Applications Expert (RPPAE). Attending one of the five SYSxpo events in 2017 is the only way to obtain Retail Pro Prism certification at this time. The cost of certification is included in the session registration fees.

Additionally, technicians who need to renew their Retail Pro 9 certifications can do so at the event for no additional charge.

The next stop on the global SYSxpo training tour is in sunny California from October 23rd to the 28th. The final session is scheduled for London from November 13th to November 18th. Spots for this workshop are filling up fast. To get on the list, email training@retailpro.com with your name, email address, and class location preference. Registration fees vary by class.

 

Helping victims of Hurricane Harvey

 

Dear friends,

Last weekend Hurricane Harvey made landfall impacting the Texas coast, devastating families and businesses. To date, the cyclone has displaced more than 30,000 people, and inundated hundreds of thousands of homes in the fourth most populous metropolitan area in the US with nearly 6.7 million residents.

Unfortunately, the storm is not over yet. Our hearts go out to the victims, including our valued customers and business partners who have been affected by the storm.

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Flooded downtown is seen from a high rise along Buffalo Bayou after Hurricane Harvey inundated the Texas Gulf coast with rain causing widespread flooding, in Houston

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We are working hard to stay in touch with our impacted friends, and support them as we can. If your retail stores or part of your retail infrastructure are located in the areas hit by the storm, we want to help get you up and running again faster by waiving all license reset service fees. Please continue working with your authorized Retail Pro Business Partner on data backup and recovery as our entire tech community is committed to helping your business get back to retailing.

In this time of need, there are other ways we are helping, and you can make a difference in helping those impacted by Harvey. One of the most valuable – join ranks with generous blood donors. Retail Pro International offices will host a #RetailBloodDrive at our headquarters but all of you in faraway places can help too. Those interested in donating blood for the #RetailBloodDrive may contact the following organizations to find a local blood drive and to schedule an appointment. 30 Minutes of your time will quite literally save lives.

Find a local center and schedule an appointment now:

If you cannot donate because of health concerns or strong preferences, you can still support the communities hit by Hurricane Harvey.

Here are some organizations to keep in mind:

We are keeping all affected by the disaster in our thoughts and hope that more people from the retail community will join the ranks of supporters of Harvey victims.
 

Our help is needed now.

Kerry Lemos, CEO

 

 

Effects of Omnichannel Promotions on Retail Profitability

 

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Amazon is saturating the market with new ways to keep customers shopping with them. The recently passed shopping holiday, Amazon Prime Day, garnered record sales numbers, surpassing Amazon’s Black Friday and Cyber Monday. Results like these are causing brick and mortar retailers to think more strategically on how they compete against Amazon and other online-only sellers.

Many retailers are looking to omnichannel selling as the next differentiator. Retailers like Macy’s, Bed Bath & Beyond, and Home Depot regularly leverage promotions and coupons to encourage in-store-only customers to shop their website and vice versa.

Harvard Business Review, in an article on making the most of omnichannel retailing, discussed research from a Temple University team to gauge profitability of omnichannel promotions, with special emphasis on one particular variable influencing customers’ decision to shop in-store or online: proximity to the nearest store.

The researchers randomly selected 56,000 members of a Chinese department store’s loyalty program and sent targeted coupons based on their shopping history:

  • Coupons redeemable in-store only
  • Coupons redeemable online only
  • Coupons redeemable in either channel

The control group was sent no coupons.

For a week, the researchers monitored the targeted group’s purchases and their effects on the retail chain’s profits, net of coupon costs, etc., segmenting customers based on their distance from a physical store location.

Shoppers who live within 5km of a store were found to be insignificantly impacted in their shopping behavior by coupons.

For shoppers who live further from stores and who had previously only shopped online, profits doubled with the in-store-only coupon, and increased 800% with the omnichannel coupon.
Profits fell by 51% from commuting shoppers who previously purchased only in-store but were given coupons redeemable online only.

The study concluded that omnichannel promotions are more profitable when drawing online-only shoppers to stores, where environmental influences like impulse buys and the ability to try on and experience goods like apparel, makeup, and shoes increase purchase likelihood. Comparing prices, too, is more tedious in stores than online, so shoppers are more likely to purchase what’s in front of them in the aisle.

Another effective strategy for using coupons to bring shoppers in-store, as seen at Walmart and other retailers, is offering free shipping for in-store pickup options rather than home delivery.

“If customers come to your [physical] stores regularly, you should not encourage them to shop online,” said Xueming Luo, marketing professor at Temple University who led the research team.
In light of retail commentators recommending store closures to deal with lost profitability against ecommerce, this research brings surprising good news to retailers looking for ways to optimize their omnichannel retail strategy. Retailers recognize a key factor that observers overlook: it assumes sales from a closed store will become online sales – but those sales are in fact extremely difficult to win back.

Luo point out marketplace evidence reinforcing advantages of physical retail for an omnichannel strategy: formerly online-only retailers (Amazon included) are investing in brick and mortar locations. “Online shopping is very goal-oriented and transactional,” Luo says. “Traditional retailers’ strength is the in-store shopping experience, and they need to play that up.”

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Going omnichannel?

See how you can unify your data and retail technologies with Retail Pro to get a 360 degree view of your business and build your omnichannel tech strategy today.

Learn More

Introducing the new Retail Pro Webcast: All Things Retail

Have you wondered what will you gain by switching to the latest Retail Pro software?

Regardless if you have been a Retail Pro user for years or are a retailer looking to retire your other tools in favor of this world-class software to improve your operations – either way – our new webcast series was made just for you.

Every other week we will get together for a quick 5 minute chat on how your team can accomplish their daily retail operations more efficiently with powerful functionalities in the latest Retail Pro software.

  • Replenishment
  • Promotions
  • Orders
  • Disbursements
  • Customer management
  • Send Sale & Fulfillment
  • Open & Close Day Procedures
  • And many others….

Tune in to our Retail Pro YouTube channel, subscribe so you never miss a webcast, or just watch Episode 1 here today! First webcast is on Open Day procedure.

 

 

 

5 Years of Tech Innovation Later, Retail IT Turns to Optimizing Operations for Better CX

Much of retail strategy has been locked in on improving customer experience with customer-facing tech innovations. This year, retailers are improving customer experience from the inside out, starting with their retail operations.

 

Retailers are Still Catching Up to Trends from 5 Years Ago

 

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For the past half-decade technologies at NRF’s Big Show focused on improving customer experience with tools like in-store mobile and trends like omnichannel and its latest evolution, unified commerce. Technology trends keep evolving to address retail challenges, with more complex solutions debuting every year. Exhibitors at this year’s NRF technology expo made admirable attempts at showing retailers how AI and virtual reality can augment the store experience today.

It’s true that some retailers, notably Rebecca Minkoff and Amazon’s strategic dabble in brick and mortar, are experimenting with headline-landing technologies: a luxury spin on RFID-driven self-checkout for the fashion brand and just-walk-out convenience for members at Amazon Go.

But even these innovations are reflective of the same core concept pulsing at the heart of retail this year: optimizing operations for greater efficiency (which leads to a better customer experience).

In reality, most retailers are still trying to catch up to trends set at NRF – tying together disparate data sources, gaining more visibility in their operations, and applying that understanding to improve their processes.

Retail just doesn’t evolve as fast as technology.

But each small step taken toward building a strategy on modern technology is an objective gain for both cost-saving efficiency in the business and customer experience.

 

The Best Customer Experience Resource for Retail this Year: Your IT Team

 

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When we think customer experience, we picture the actual interaction in stores. But so much has to go right behind the scenes before a retail associate can actually give customers the personalized attention they want!

And wrangling the tangled web of retail technologies is no easy task, so retailers’ IT teams are hands down the most valuable CX resource.

Let’s be honest – the plethora of tech options out there in the wild helping retailers improve customer experience have left retail IT teams mopping up after the tech revolution. But the turn to optimizing operations will actually help CX. Enterprise retail on the backend is addressing security concerns and integrating data and technologies to create memorable retail experiences.

 

Customers Appreciate When You Keep Their Credit Card Data Secure

Much of a customer’s experience with a retailer is taken for granted and is only missed when it’s compromised – like credit card security. 2016 saw an alarming number of POS data vulnerability in large retail and technology companies, including giants like Target and Oracle.

Retailers are always playing the defensive game here and the technology decisions retail IT teams make can help fortify retail data against cyber terrorists.

Some POS software is more effective at lifting the PCI compliance burden for retailers. Using out-of-scope POS and retail management software like Retail Pro – meaning, the software never touches credit card data – together with integrated payments can reduce retailer liability and keeps customer data safe.

 

Customers Just Want to Believe You are One Unified Brand (Not a Disparate Retail, Outlet, and eCom Retailer)

Serial shoppers often will frequent each of a retailer’s channels, scouting for the prettiest or most convenient option for the best price and experience. They expect to see a retailer’s inventory online so they can plan purchases around their schedule, and they are frustrated beyond measure when faced with retailers’ channel limitations – like store associates refusing to accept returns of ill-fitting online purchases because they can’t look up the online transaction, for example.

Retail IT teams inherited the challenge of integrating product and shopper data between POS and eCommerce. The ability to lookup inventory availability improves customer experience and comes from a unified data source on the backend.

Helpfully for retailers, this also connects data between shoppers’ research-related activities on the retailer’s website and actual conversion. Having visibility in to integrated data gives greater insight to optimize bottlenecks and improve the sales process, especially in stores.

 

Customers Like Using Mobile and Wish You Would Too

Customers have been using mobile in stores since the first iPhone. Retailers, however, have been slow to reciprocate with mobile software, and are losing opportunities to personalize the customer experience with real interaction.

Mobile as a retail trend will soon reach prehistoric status, yet it’s only just beginning to inch its way out of the back office to be used as a customer-facing tool for engagement on the sales floor. Part of the reason is the added IT complexity of configuring and managing multiple devices. But part of the pitfall is simply that retailers have not yet formed a clear strategy for how they will use mobile in their stores.

As retailers are adopting modern POS to replace or augment legacy systems, software with device agnostic flexibility is becoming top choice. Consistent software between fixed and mobile POS decreases employee learning curve, thereby increasing probability of adoption and actual use.

 

Mobile and omnichannel and integrated payments have been trends long discussed at NRF. This year, as retailers turn their focus inward toward internal, structural evolution and evolving their process and procedures, these trends are actually (finally) being reality.

 

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Helping retailers optimize retail and unify commerce | #nrf17 

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Helping you optimize retail and unify commerce. That’s what we’re all about at Retail Pro.

Whether your focus for 2017 is to increase efficiency on the sales floor or back office, improve your customer experience, go mobile, go global, or go unified, we’d love to help you do it.

Request a demo today or visit us at NRF to share your story and see how Retail Pro can help you optimize your retail business.

NRF’s Big Show | January 15 – 17 | Retail Pro Booth #4025

Will we see you at #nrf17?

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Hi there!

Just a couple days left until NRF’s Big Show! If you’re going, we’d love for you to come by our Retail Pro booth #4025 to say hello!

Until then, safe travels! See you soon!

Schedule an NRF meeting with Retail Pro

Here’s what you’ll see

You’ll see the modern, flexible Retail Pro retail management software that brands like Under Armour, Puma, Frye, Oakley, Samsonite, and L’Oreal use to increase efficiency in stores and across channels, create an awesome customer experience, and unify commerce – profitably.

These are just some of the Retail Pro capabilities that help you optimize retail. Come by our Retail Pro booth #4025 to see how Retail Pro can help YOU optimize your retail!

Learn more on our website
 


 
On the Sales Floor
 
In the Back Office
 
All Over the World
 
  On the Sales Floor   In the Back Office   All Over the World  
 
POS
Customer Mgmt
Employee Mgmt
Inventory Mgmt
 
Replenishment
Promotions
KPI Reporting
Multi-Subsidiary
 
Multi-Region
Multi-Currency
Multi-Language
Multi-Tax
 

How to create awesome customer experiences

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The experience you create in your stores and the way you treat your customers impacts how likely they are to shop with you again.

Find out how luxury luggage retailer Rimowa makes their customer experience awesome at every touchpoint. Then, book your NRF meeting to talk with us in person about how Retail Pro can help you create your customer experience!

Book my NRF meeting now