The days of our customers carrying cash around to purchase goods is quickly going the way of the dinosaurs. Today a patron takes for granted his ability to use any of the many forms of electronic funds transfer (EFT) payment methods. The last thing we want to do is turn a customer away by muttering the words, “I am sorry we don’t accept credit cards.” For this reason alone it is important as a retailer to understand, even at a high level, what it means to accept electronic payments within your stores and what options are available to you.

In general, it is human nature to search out the options which will cause the least amount of headache, and more importantly have the minimal impact on our pocketbooks and bank accounts. The decision on what EFT system to pair with your retail point of sale software should be held to this same scrutiny. Whether integrated to your retail management system or connected as a stand-alone EFT system, the impact on your store operations should be kept to minimum. It should just work.

In our previous two postings, “Payment Processing – Getting Your Money’s Worth (Part 1)” and “Payment Processing – Getting Your Money’s Worth (Part 2)”, we set out to provide some insight into the challenging world of payment processing  and how the many pieces allow you to accept the common forms of electronic payment. Choosing a payment processing provider blindly could leave you feeling the pain every time you complete an EFT transaction. An educated and well-informed selection ensures the choice you do make is one that will support your business now and well into the future.

Retail Pro International embodies this philosophy in its choices for EFT providers. The providers we select provide meaningful features and services to our customers at a reasonable price, while providing the highest level of PCI compliant security for your sensitive data.

Our latest integration, the Retail Pro EFT Link, continues this methodology, providing retailers an EFT integration with a selection of industry leading processors and the features they need for fast, secure payment processing with the lowest transaction costs. Adding this integration to Retail Pro International’s robust payment processing choices provides Retail Pro users the best of breed solutions, and more importantly options to suit their selection process.

Retail Pro’s EFT Link and our supported payment processing providers are not just partners for Retail Pro International, they are your partners that will be around to support you with your payment processing needs.

To find out more information about Retail Pro and the options available for your payment processing needs, please see: http://www.retailpro.com/RequestMoreInformation.php

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