{"id":1673257,"date":"2014-03-18T06:48:41","date_gmt":"2014-03-18T13:48:41","guid":{"rendered":"http:\/\/www.retailpro.com\/News\/blog\/index.php\/2014\/03\/18\/brazils-retail-sales-got-a-boost-in-january\/"},"modified":"2014-03-18T06:48:41","modified_gmt":"2014-03-18T13:48:41","slug":"brazils-retail-sales-got-a-boost-in-january","status":"publish","type":"post","link":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/2014\/03\/18\/brazils-retail-sales-got-a-boost-in-january\/","title":{"rendered":"Brazil&#8217;s retail sales got a boost in January"},"content":{"rendered":"<p>The <a href=\"https:\/\/www.retailpro.com\/Solutions\" target=\"_self\" class=\"dnautolink\">retail industry<\/a> in Brazil has been doing well &#8211; better than expected, in fact. According to Forbes, January&#039;s <a href=\"http:\/\/www.forbes.com\/sites\/kenrapoza\/2014\/03\/13\/brazils-retail-sales-surprise-but-market-not-getting-excited\/\">sales increased 0.4 percent<\/a> over December&#039;s numbers in the South American marketplace, and&nbsp;annual growth is even more impressive at 6.2 percent. However, experts are wary of getting too excited about this growth following a rough year for Brazilian retail.<\/p>\n<p>&quot;We remain cautious about activity in this first quarter of the year,&quot; Marcelo Salomon, Barclays&#039; chief Brazilian economist, told Forbes.<\/p>\n<p>In December, sales dropped 0.2 percent, adding to the weak economic growth of 4.3 percent for this industry. Reuters reported that this was <a href=\"http:\/\/www.reuters.com\/article\/2014\/02\/13\/brazil-economy-retail-idUSL2N0LI0GG20140213\">the worst year for the retail industry<\/a> since 2003, due in part to slow job growth, weakening currency and tighter lending. In January, the growth was strewn across a few different sectors&nbsp;&#8211;&nbsp;fuel, furniture, supermarket, medicine and office supplies all saw gains, and all but supermarket sales had recovered from losses in December, Forbes indicated.<\/p>\n<p>Retailers in the Brazilian market may want to revisit their retail marketing strategies to take advantage of the slight growth and draw in more customers. Something as straightforward as upgrading <a href=\"https:\/\/www.retailpro.com\/Solutions\" target=\"_self\" class=\"dnautolink\">POS software<\/a> can make a merchant more appealing to consumers.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The retail industry in Brazil has been doing well &#8211; better than expected, in fact. <a href=\"https:\/\/www.retailpro.com\/News\/blog\/index.php\/2014\/03\/18\/brazils-retail-sales-got-a-boost-in-january\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":7,"featured_media":1673258,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[],"class_list":["post-1673257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-retail-merchandising-and-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/posts\/1673257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/comments?post=1673257"}],"version-history":[{"count":0,"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/posts\/1673257\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/media\/1673258"}],"wp:attachment":[{"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/media?parent=1673257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/categories?post=1673257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.retailpro.com\/News\/blog\/index.php\/wp-json\/wp\/v2\/tags?post=1673257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}