Accuracy in inventory control is the first thing that caught Val Surf’s eye
from Retail Pro. “The most useful features I have seen, in comparison to
before we used Retail Pro, are in inventory control. Looking up merchandise
and sub-title inventory to see which stores have a product are key.
When we used to do shirt-checks, it was a shot in the dark. Not anymore,”
notes Blake Richards, store manager at Val Surf.
Val Surf is keenly aware of emergent of mobile trends, especially important
when considering the age of their target audience is about 15-35
years old. Establishing themselves in the space has been a primary
objective, and the Val Surf’s online Cloud Shop currently stocks over 300
different items offering apparel, footwear, hats and skateboard
equipment. Tools like Retail Pro’s E-commerce Integration, for managing
and maintaining accurate inventory amongst Val Surf’s five stores.