The QR code may become a viable retail tool
While QR codes are a familiar sight, they often go unused by passers-by. Accessing the information inherent to the codes typically involves a number of steps, from downloading a special app to using them to properly sync a smartphone camera with the image – which may be difficult on public transportation, or more effort than the act is worth on a crowded sidewalk.
But PayPal may finally have found a use for QR codes: to process payments. According to Retail Customer Experience, PayPal will be introducing a new "Payment Code" app that lets customers shop by scanning QR codes with their smartphones. This is but another step toward mobile payments, which companies like PayPal, Google and Apple have been pushing for.
The source explained that after customers finish shopping, the app will display a QR code that merchants can scan with their point of sale system to tally the price of all items. Should the retailer lack a QR code scanner, the app will issue a four-digit pin that can be entered to complete the purchase. As with so many advances, the adoption of this technology will likely rely on how conveniently and simply it works.
