Today, Michael Kors became one of a handful of companies embracing Instagram as a way of selling product. In and of itself Instagram is a handy way for marketers to get the word out about their products. However, currently, there’s … Continue reading
The Internet has been one of the most powerful economic tools in history, while the past two decades have served as at least some indication of what ecommerce will be able to do from a financial growth standpoint. Continue reading
Loyalty programs are the darling of retailers. They are a low cost, proven way to entice customers to make return trips, and retailers are keenly aware of how much more expensive attracting new customers is compared with retaining existing ones. … Continue reading
In less than a year, chip and pin technology will move from retailer’s “nice to have” category to “have to have.” That’s because in October 2015, all credit cards will be equipped with chip and PIN functionality. Goodbye, magnetic stripe, … Continue reading
Beacon technology can help a retailer understand a shopper’s buying patterns while he or she is in the store — pretty valuable information especially when it comes to understanding why certain items fly off the shelves, and others seem to grow … Continue reading
The retail industry has evolved significantly in the past decade, driven by the perpetual release of new, engaging and exciting consumer technologies that have effectively changed commerce forever. Continue reading
Mobile devices, including smartphones, tablets, portable computers and wearable gadgets, have transformed the corporate and consumer landscapes forever, especially as adoption of these modern assets has reached closer to critical mass in recent years. Continue reading
The holiday season is fast-approaching, and many analysts are concerned about the economic impact recent data breaches will have on consumer shopping behaviors. Continue reading
With the introduction of new technologies such as Apple Pay, and its soon-to-debut competitor CurrentC, mobile payments have picked up significant transaction at the point of sale (POS). A recent study from Gartner predicts that mobile commerce revenue in the … Continue reading
The retail sector has become more digitally driven in recent years, adopting a breadth of new technologies that have helped to bolster intelligence related to trends, management optimization and more. Continue reading
