Is your omnichannel meeting customers’ expectations?

    Today’s customers often want a fast, efficient shopping experience, and retailers are increasingly providing omnichannel experiences that are refined to meet those needs. While retailers hope to gain revenue and gain efficiencies in marketing, what do customers view … Continue reading

2020 Holiday game plan: 3 ways to help shoppers find the perfect gift and get on with their holiday parties – faster

    Let’s face it – even if you’re someone’s absolute FAVORITE retailer, they still don’t want to spend their holiday season with you. What your customers want most is to find fun gifts for friends and family fast – … Continue reading

The rise of voice-enabled commerce in ubiquitous retail

    Shopping is an increasingly “invisible” activity, embedding itself seamlessly into new digital and physical channels, using ever-more natural gestures and simple conversations.  Gesture recognition helps retailers gauge shoppers’ real interest  For example, a mom goes for an afternoon … Continue reading

9 tactics to borrow from luxury retail’s clienteling strategy to improve your omnichannel CX

    Clienteling is extremely effective for engaging with customers in a way that leads to loyalty and a better overall experience with your brand. But outside of luxury and small retailers who have personal relationships built into their business … Continue reading

Is it really discovery shopping if Amazon found it for you?

Effects of data-driven curation on discovery experiences     Remember when a trip to the store could yield a new discovery — an unplanned purchase but one that delighted the customer? Ecommerce handles specific shopping needs seamlessly and efficiently: Search … Continue reading